Sunday, August 10, 2008

Human body as a billboard !!


Crazy!! Human body is the next target for marketers!

New Zealander James Stewart is taking guerrilla marketing to a new level by selling tattoos as advertising space on his leg in a bid to raise NZ$1m (£384,000).

Stewart, a 24-year-old geology graduate, is promoting a website for local artists and will sell tattoos for NZ$500 per square centimetre.

His left leg offers 2,000 square centimetres of ad space in total and he has already confirmed the first tattoo will be a 10 x 7cm image of a seated fairy on a striped background.



~ Satish Chathanath
Call : 9884011654
Mail : csadhy@yahoo.co.in

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