Assault on Google!

Assault on Google - new, large banner ads are being tested by Google in the US market, apparently breaking a 2005 promise by the company.

“There will be no banner ads on the Google homepage or Web search results pages... There will not be crazy, flashy, graphical doodads flying and popping up all over the Google site. Ever.” said Marissa Mayer, who was then the vice president for search at Google.

Well, she said this in 2005 and we are in 2013. If we have to believe what Synrgy says and Search Engine Land reports (The banner ads were first noted online last Wednesday on the Twitter account of Synrgy, a digital marketing start-up, and first reported by Search Engine Land.) my first crazy reaction was... so what?

Now, Marissa is the chief executive of its rival Yahoo! And more importantly Google is battling a slowing desktop search business and falling ad prices. So what comes first to Google – bottomline or your 8-year old promise!?!?

All said and done, I wonder why Google is not coming forthright about its intentions on featuring these ads... if there is a change in stance, just say it Google.

~ Satish Chathanath Call : 9884011654 Mail : csadhy@yahoo.co.in