Amidst depressing news about the economy: bank closures, bailouts, rising unemployment, fraud, declining consumer confidence and the other long list of sad stories… there is one bright spot – Indian Premier League. Probably, the cricketing nations and especially the marketers in India would like to view the IPL season 2 as a mini stimulus package that could trigger consumer spending. Or is it consumer watching?
But the fate of IPL is now in the hands of the Indian Government. Because the home ministry stated its inability to provide security for the matches since the general elections are also scheduled around the same time.
So who will be the immediate beneficiary if IPL stalls – may be the news channels. The majority of the viewers might take a liking to national politics and probably cling on to the news anchors and analysts. People might get out of their favorite chairs and vote. Might participate and select a better leader to govern them.
So is 'shifting IPL dates' a ploy by election commission to increase the voter turnout? Stop kidding!
~ Satish Chathanath
Call : 9884011654
Mail : csadhy@yahoo.co.in
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