Wednesday, October 15, 2008

RED FM, Durga Pooja & Mindset

RED FM ties up with the biggest Durga Pooja in Mumbai

Nice initiative. But I am unable to understand RED FM’s National Marketing Head and Station Head, Mr. Anuj Singh’ comments : “RED FM’s programming reflects the mindset of the city and its people.”

Dear, dear, dear… I suppose that’s what entertainment media should focus on, always. For ever. Entertainment industry can either reflect or break the mindsets of people for the good. I think it is tougher to do the second part and requires a greater application of mind and creativity.


~ Satish Chathanath
Call : 9884011654
Mail : csadhy@yahoo.co.in

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